Introduction
The One plus company’s main goal was to style his “dream” Smartphone; one that may balance the standard of high-end devices from its major competitors with a lower cost than alternative phones in its category. Pete Lau argued that, despite their lower price, users would “never settle” for the lower-quality devices made by different Chinese corporations.
History
The Oneplus One was formally disclosed on twenty-three April 2014 for a restricted unfairness on twenty-five April: described as a “flagship killer”, its prices were set at and for the 16 GB and 64 GB models respectively—which one critic calculable was roughly half the value of the then recently disclosed.
The device is sold on-line completely through the OnePlus web site. The stock of the device was restricted through an invitation system; the corporate had created the device available for purchase while not an invitation throughout special occasion and promotions. On nine February 2015, One Plus announced that it’d begin to carry such open sales every Tuesday.
a promotion referred to as “Smash the Past”, within which 100 users would be selected to win a chance to buy a 16 GB OnePlus One for only together with 3 invitations they’ll offer to friends if they record a video of themselves breaking their previous phone.
One Plus launched a second contest, “Ladies First”, on twelve August 2014
inviting ladies to require photos of themselves holding the Oneplus brand or having drawn it on their bodies, with the winners determined by a vote receiving an invitation to shop for the One and a one plus T-shirt. The promotion was met with disputation, as others felt that the contest promoted the objectification of ladies
Conflict with Micromax
Sales of the OnePlus One in India were briefly halted following a temporary injunction granted to Micromax Mobile, alleging that the sale of the device in the Republic of India desecrated its exclusive rights to distribute Cyanogen-branded product in South Asia
Specification
| Feature | One plus One |
| Release date | 23rd April, 2016 |
| Dimension | 152.90 x 75.902 x 8.90 |
| Weight | 162.0 g |
| Screen | 5.50 inch |
| Resolution | 1080 x 1920 pix |
| Pixels /inch | 401 |
| Processor and make | 2.5 GHz Quad-core and Qualcom Snapdragon 801 |
| OS | CynogenMod 11S |
| RAM | 3GB |
| Internal storage | 64 GB |
| Camera | Rear camera 13 megapixel and 5 megapixel |
| Battery | 3100mAh |
| Sencors | Compass, Proximity, Accelerometer, Ambient Light, Gyroscope, Barometer, Temperature |
| Sim | Single sim and its Micro-Sim |
Now Oneplus 3 and Oneplus 3T become a market leader and we must provide more info in next.
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