TCL is a Chinese company that designs, develops, manufactures and sells products including television sets, mobile phones, air conditioners, washing machines, refrigerators and small electrical appliances. TCL is also the parent company of Alcatel OneTouch brand. Established in 2004, after a JV between TCL and Alcatel, the company has become a prominent player in the mobile phone industry across the world. Based out of China, TCL Alcatel has been a big player in manufacturing smart phones. Such huge is the brand, that it is present in the stock market in Hong Kong, which shows its financial stability and strong brand perception among investors and consumers alike.
The mobile brand has a massive reach globally as it I present in over 170 countries worldwide. TCL Alcatel claims to be giving customized solutions to customer needs, focusing on technological innovation, and delivering the best products for customers. Alcatel has become a fully own subsidiary of the TCL Comm. The company has relied heavily on brand promotion and marketing strategies to capture the youth across the world, thus positioning its brand as a fun and youthful brand. Apart from smartphones, the company also manufactures tablets, which have excellent features similar to phones.
The prominent product range of Alcatel smartphones are:
- Pixi
- Pop
- Idol
Another important USP of the brand, is its focus towards CSR activities, which helps in saving the environment, as well as health and safety of customers. The company has regularly emphasized business ethics, correct policies for labourers, efficient supply chain management etc.
Another feature in which Alcatel has been consistently moving forward are smart-watches which can be connected to their phones and synced for a unique customer experience. Alcatel has also been rewarded by several accolades and awards for its unique design, innovation etc. The company has exceled in branding and marketing exercises through corporate tie-ups, event sponsorships, above the line advertising and much more.A range of smartphones running Google’s Android operating system have been launched under the Alcatel OneTouch brand. TCL’s latest mobile launch is the 562. The smartphone was launched in July 2016. The phone comes with a 5.50-inch touchscreen display with a resolution of 1080 pixels by 1920 pixels.
TCl 560 and TCL 562 the smartphone of TCL yet now. Most Online Shopping Site has now in store of the smartphone.
The TCL 562 is powered by 1.8GHz MediaTek MT6755m processor and it comes with 3GB of RAM. The phone packs 32GB of internal storage that can be expanded up to 64GB via a microSD card. As far as the cameras are concerned, the TCL 562 packs a 13-megapixel primary camera on the rear and a 5-megapixel front shooter for selfies.
The TCL 562 runs Android 6.0 and is powered by a 2960mAh non removable battery. It measures 152.00 x 77.00 x 7.90 (height x width x thickness) and weigh 150.00 grams
The TCL 562 is a dual SIM (GSM and GSM) smartphone that accepts Nano-SIM and Micro-SIM. Connectivity options include Wi-Fi, GPS, Bluetooth, USB OTG, 3G and 4G (with support for Band 40 used by some LTE networks in India). Sensors on the phone include Compass Magnetometer, Proximity sensor, Accelerometer, Ambient light sensor and Gyroscope. TCL 562 price in Bangladesh tk. 11,499.
TCL 560 smartphone was launched in July 2016. The phone comes with a 5.50-inch touchscreen display with a resolution of 720 pixels by 1280 pixels. TCL 560 Price in Bangladesh tk. 6,999.
The TCL 560 is powered by 1.1GHz quad-core Qualcomm Snapdragon 210 MSM8909 processor and it comes with 2GB of RAM. The phone packs 16GB of internal storage that can be expanded up to 32GB via a microSD card. As far as the cameras are concerned, the TCL 560 packs a 8-megapixel primary camera on the rear and a 5-megapixel front shooter for selfies.The TCL 560 runs Android 6.0 and is powered by a 2500mAh removable battery. It measures 151.00 x 0.00 x 7.90 (height x width x thickness) and weigh 156.00 grams.
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